Lumiére's Image

Lumiére's Image

Lumiére's Image

Brand & Web Design

Brand & Web Design

Brand & Web Design

Lumiére is the first programmatic advertisement platform in the world. It widens the trading boundaries by giving cinema networks, sales-houses, brands, agencies or other platforms the ability to access and manage cinematic campaigns locally, regionally or globally.

Lumiére is the first programmatic advertisement platform in the world. It widens the trading boundaries by giving cinema networks, sales-houses, brands, agencies or other platforms the ability to access and manage cinematic campaigns locally, regionally or globally.

Lumiére is the first programmatic advertisement platform in the world. It widens the trading boundaries by giving cinema networks, sales-houses, brands, agencies or other platforms the ability to access and manage cinematic campaigns locally, regionally or globally.

Logo design

I wanted to create a modern and simple logo that is easily connected with cinemas and movies, while staying away from the classic cinema camera or the popcorn bag.

The process

After a few sketches, I ended up with the idea of doing a single popcorn, but in the style of Apple's logo. the problem is, how is a popcorn? Nobody ever stopped to look them in detail, so I did.

The results

After some cleaning, I got the logo I was trying to get. Simple, not obvious, but still recognizable.

Colour

#D25F3A / Primary

#F08805 / Secondary

#0C1426 / Dark background

#FFFFFF / White

Typography

Readex Pro Medium

Lato Regular

Main page

Here we want to encourage clients to book a demo, by highlighting the platform's key features and benefits. We also show the potential audience and the countries they operate in, showing how the platform can address their specific needs. This helps visitors understand the value the solution offers and encourages them to engage further.

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